Free guides. Working systems. Zero theory.
Every guide on this page is a system running inside our own publications right now, written down with the prompts, rubrics, and guardrails included. Grab whichever pain is loudest. They each stand alone.
The Press Release Engine
Stop rewriting press releases by hand. Use Claude to read your inbox, pick what's worth covering, and draft it in your voice, from a simple morning routine to drafts that land in your CMS.
- The morning workflow for letting Claude read and sort your inbox
- Copy-paste triage and rewrite prompts, plus a coverage scoring rubric
- Three ways into your CMS, from a no-code webhook to a full agent
The Newsletter Autopilot
Your newsletter should assemble itself. You should just hit send. A three-stage system for using Claude to pick the stories, write the issue in your voice, and deliver ready-to-review drafts on schedule.
- The ten-minute morning routine you can run today with zero setup
- A story selection rubric and voice guide template so drafts sound like you
- The full autopilot architecture for any CMS and any email platform
The Evergreen Excavator
Your best content already exists. It's just buried. Use Claude to find the posts worth refreshing, update them honestly, and republish them into demand you've already proven, from a one-hour audit to an agent that patrols your archive.
- The one-hour audit that surfaces your ten best refresh candidates
- A five-point excavation rubric and the five refresh moves
- A seasonal calendar and republish checklist so every new date is earned
One rule runs through every guide: the machine drafts, a human decides. Permanently.
The guides are the DIY version. This is the done-for-you version.
We build AI strategy for content operations: the policy, workflows, training, and custom tools trained on your voice. It starts with the AI Audit at $1,500 or the Full Build at $5,000 to $8,500, and the first conversation is free.
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